What is Native Advertising and How does it Works?


Native ads are a piece of writing or other creative in an online platform that resembles the site’s editorial content but is paid for by an advertiser and intended to promote a product or service.

Content marketers are actively turning to native advertising as it is better for content recommendation and engagement with prospective customers than traditional display banner ads.

Native content has become synonymous with sponsored content and native ads has a proven ROI for many successful campaigns from many of the advertisers and affiliate networks like clickbank, mobidea, etc